ChargePlanner

ChargePlanner by RetailSonar enables data-driven site planning for EV charging infrastructure. The platform allows charge point operators to identify and evaluate the most attractive locations for new charging points – based on demand, traffic data, competitive landscape, and economic viability. This creates a solid foundation for informed decision-making when expanding charging networks.

The platform provides clear recommendations on the optimal number of charging points per location, the most suitable charging capacity, and viable pricing strategies. In addition, users receive prioritised site suggestions as well as automated PDF reports for internal decision-making and investment planning. RetailSonar brings over 15 years of experience in location analytics across retail, services, and other industries.

Why choose ChargePlanner?

ChargePlanner helps charge point operators move beyond gut feeling and make expansion decisions based on reliable data. The solution highlights which locations are most attractive, how demand is evolving, and which cannibalization effects between charging points need to be considered. This reduces investment risk, optimizes existing networks, and supports the economically sound rollout of new charging infrastructure.

Value added

• Data-driven site decisions: Evaluate locations based on high-quality data covering demand, traffic, competition, and economic performance

• Actionable rollout recommendations: Clear guidance on the number, capacity, and pricing of new charging points

• Reduced investment risk: Prioritized site proposals and robust decision-making foundations for expansion and optimization

• Improved utilisation: Consideration of user demand and cannibalization effects for more efficient charging point placement