Public Charging

Operating public charging infrastructure profitably

With chargecloud, you increase visibility and improve access – driving a noticeable boost in the utilisation of your charging points.

What is Public Charging?

Public charging points are open to everyone – regardless of app or provider. As a CPO running charging stations, you are investing in the public charging network with one clear goal: achieving the highest possible utilisation. Charging points only pay off when they are found and used efficiently – that is when CPOs can recoup their investment and run a commercially viable operation.

Key Challenges

Ensuring Maximum Visibility
Location, availability, and pricing must be discoverable wherever EV drivers search for charging points – in charging apps, navigation systems, and map services. Being present and up to date is what drives usage.

Easy Access for All User Groups
Whether it's spontaneous charging, roaming, or your own EMP product – access must work clearly and consistently. A frictionless start leads to more charging sessions and satisfied users.

A Charging Experience That Works Reliably
From finding the charging point to payment and receipt, every step must run smoothly. That builds trust, increases satisfaction, and encourages repeat usage.

Key Challenges

The chargecloud Solution

For public charging points to be used, drivers first need to find them. chargecloud creates the foundation for your charging points to be visible in the relevant charging apps and maps – with accurate location information and the right access options. That turns visibility into actual usage.

Roaming for Greater Reach

Connect relevant EMPs via Managed or Self-Managed Roaming – directly through chargecloud or via roaming platforms.

Direct Payment for Spontaneous Charging

Ad hoc charging via QR code or payment terminal – without registration, at a defined tariff. A white-label receipt portal provides the necessary documentation.

Your Own EMP Product for Your Brand

chargecloud delivers a complete solution: white-label app, customer management, billing, and payment – for your own EMP offering.

Everything Centrally Managed

Manage visibility, access routes, tariffs, and the user experience from a single platform – less complexity, better utilisation.

Public Charging with chargecloud

Turn your public charging infrastructure into high-performing charging points and accelerate your return on investment – making EV charging a commercially viable proposition.